Canon's Genuine Advantage is built upon three key tenets: Quality, Efficiency, and Reliability. No matter the size of your printing job, Canon Genuine Supplies provide the highest level of customer satisfaction. Don't settle for less, put yourself at an advantage with Canon Genuine Supplies. Canon Color imageCLASS devices utilize Pure Black Technology. This ensures the richest black text, by utilizing only the black toner, in comparison to traditional methods of combining toner colors. Canon's Toner has been developed as the optimal match for On-Demand Fusing technology, characterized by its quick melting by low-temperature and firm fixing capabilities, realizing power saving during standby mode, and reduction of warm up time to start print from standby mode. Canon's Single Cartridge System provides excellent print quality, and can help extend the life of the machine. The Single Cartridge System contains all the essential print elements that wear out with use. This easy-to-replace cartridge simplifies maintenance by combining the toner, drum, and other parts into one unit. Canon was the first in the printing industry to create a cartridge recycling program. All imageCLASS toner cartridges are eligible for toner recycling through Canon. Canon cartridges are 100% recovered, creating zero landfill waste. Always look for the Canon logo and GENUINE logo on all your supplies.